Augmented Coach is the 8-week embodied AI cohort for men's coaches and creators earning $10K+/month. Week 1 I build your full Brand OS. The next seven weeks we wire it into your funnel, cadence, content, and ops, live, together, in a small room.
"AI systems that sound like you after you've taken the breath."
$1,997 founding rate · 10 seats · Day-5 money-back guarantee · Led by Sunny Binjola
This cohort works when the voice is already there. It breaks when it's not. Read both columns honestly before you apply.
Week 1 is a solo founder sprint, I build your Brand OS before the cohort room opens. Weeks 2-8 are live integration. By the end, you've got a voice-aligned AI brand system running in your business.
Five days. One founder. Day 0 intake → Day 1 intel → Day 2 positioning → Day 3 creative pack → Day 4 internal QA → Day 5 handoff call. You walk into the cohort room already ahead.
Your Drop gives us the raw voice. This week we wire it into prompts, instruction sets, and a reusable voice codex so every AI output, yours or your agent's, lands on-brand.
We build the content pipeline: 1 longform per week → LinkedIn, X, carousel, email, reel, all in your voice, without you rewriting from scratch every time.
We stand up an AI agent, drafting, triaging, routing, in your actual tool stack. It talks to your ESP, your CMS, your DMs. You stop copy-pasting from ChatGPT.
We ship the landing page, the VSL, and the outreach sequences into a working funnel. Tracked, tested, shipping traffic. Week 5 is when the sales math starts working.
We map lead → low-ticket → cohort → mastermind into one coherent ascension. Pricing, stage gates, exit criteria. Your business stops being one offer and starts being a system.
Weekly review loops, client onboarding, testimonial capture, content reuse flywheels. The system is only real if it runs when you go on a 10-day silent retreat.
Final session. Each seat presents what they shipped. Top performers get an invite into the $3,500 Embodied Operator Mastermind. Everyone leaves with a running system and a small room of peers.
I'll show you enough to know if this is the room for you. Some of it stays behind the paywall, because that's where your cohort's work lives, and it isn't mine to publish.
The 8-week arc above. The ten-word line. The guarantee terms. A sample Drop handoff page. Every FAQ I get asked more than twice.
Your personal Brand OS build. Per-seat intel, positioning, and creative assets. The cohort Signal channel. Recorded calls. Template downloads. Every other seat's work.
The public page answers "should I pay?" The private portal answers "how do I execute?"
Most AI tooling for coaches breaks at the voice layer. The prompt says "sound like me", but the model has never heard you at 6am on Day 5 of a retreat. The voice is embodied. The tools are generic. The Drop closes that gap by encoding your frequency before any tool touches it.
Not a course. Not a Slack community. A small, founder-run room where the work happens live.
90 min each, Tuesdays 12pm ET. Recorded. Small enough that you get air time every week.
Async. I'm in twice a day (9am + 5pm ET). No Slack sprawl. Fast feedback. Small room.
Each seat gets a gated dashboard with their Drop, week lessons unlocking on schedule, replays, and assets.
Two 30-min 1:1 slots during the cohort for voice calibration or a stuck Week. Use them when you need them.
The room is capped. You'll know every other seat's business by Week 2. That's the whole point.
Everything built during the 8 weeks is yours, no lock-in, no licensing, no "sunset" surprises.
I run every cohort personally. Ten seats per batch. Three batches per year. Nothing scales beyond that until the Drop itself can be trained, which is explicitly a year-two question.
I deliver your Week 1 Drop before Week 2 starts. If the brand system doesn't feel like your voice, not a prompt, not a template, you get a full refund before we go further. That's the only guarantee that matters, and it's the one I can stake.
Coach Platform is what cohort grads run on. The voice you build in week 1 becomes the spine of every AI draft, auto-response, and Compose message. The system you ship in week 8 lives there for as long as you want it to.
If the voice is already there, let's get it out of your head and into a system. The application is 8 questions. Takes about 8 minutes.
$1,997 founding · 10 seats · Batch 1 kicks off May 5, 2026